SWOT analysis is an important tool for any business owner who wants to increase profits. It is especially useful when preparing an annual profit enhancement plan. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. .
In this video I discuss case studies of how a SWOT analysis has helped my clients and myself avoid threats to our survival and identify opportunities to take advantage of. I also discuss one of the biggest business failures that could have been avoided if they had prepared an annual SWOT analysis.
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In this group you may feel free to message me directly if you have a question or need help. I am a CPA that has been working with small business owners since the late 1970’s. There is a very good chance that either my clients or I have faced your problems before and I can help you avoid our mistakes and repeat our successes.
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